Direct Sales Agent (Abuja)

Job Overview

Kuda is building a strong talent pipeline of Direct Sales Agents to support its growth and expansion across key markets. Based in Abuja, the successful candidate will drive sales through lead generation, relationship-building, product demonstrations, customer onboarding, and ongoing support while maintaining compliance with bank policies and regulatory requirements.

The role covers Kuda’s personal and business banking products, loans, and POS terminals. It also involves helping prospective customers understand electronic banking solutions and providing feedback that can improve customer experiences and products.

Job Details

Employer: Kuda
Job Type: Contract
Qualification: Bachelor’s degree or HND in Marketing, Business Administration, Finance, or a related field
Experience: Proven experience as a Direct Sales Agent or similar sales/customer service role
Job Field: Sales / Business Development
Department: Strategy
Location: Abuja, Federal Capital Territory, Nigeria
Work Arrangement: on_site
Application Deadline: Not specified

About the Organization

Kuda describes itself as a movement to make financial services accessible, affordable, and rewarding for every African. The fintech provides money transfers, business banking, and instant access to credit through digital devices, and is backed by more than $100 million from investors.

Kuda says its people-focused culture is built around collaboration, inclusion, challenging what is possible, and continuous improvement. The company is an equal opportunity employer and considers candidates based on merit, qualifications, competence, and talent. It welcomes applicants regardless of colour, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status. Candidates requiring accommodation for a disability or special need can notify the company.

Responsibilities

• Prospect and generate leads through cold calling, networking, and referrals.
• Market Kuda’s personal and business banking products, loans, and POS terminals to prospective customers within the designated territory.
• Achieve and exceed monthly sales targets by acquiring new customers and expanding the customer base.
• Use persuasive techniques and a strong understanding of Kuda’s offerings to engage prospective customers.
• Negotiate pricing and terms of sale according to the company’s pricing and close deals to achieve sales targets.
• Conduct product demonstrations and presentations for potential clients.
• Ensure compliance with bank policies and regulatory requirements, including Know Your Customer and Anti-Money Laundering requirements.
• Educate potential clients about the benefits of electronic banking solutions.
• Support the seamless onboarding of customers onto the Kuda platform.
• Maintain accurate records of sales activities and customer interactions in CRM software.
• Participate in roadshows, community fairs, and other local events to promote Kuda’s services and generate leads.
• Provide feedback to marketing and product teams on customer experiences and potential product improvements.
• Understand prospective clients’ needs and requirements and propose solutions for their specific business needs.
• Provide ongoing client support, including training and troubleshooting assistance.

Requirements and Qualifications

• Bachelor’s degree or HND in Marketing, Business Administration, Finance, or a related field.
• Proven experience as a Direct Sales Agent or in a similar sales or customer service role.
• Strong interpersonal and communication skills, including the ability to negotiate and influence potential clients.
• Excellent organizational and time management skills, with the ability to manage multiple priorities efficiently.
• High motivation, enthusiasm, and dedication to achieving targets.
• Familiarity with digital banking services and mobile technology.

Compensation and Work Conditions

Targets and Incentives

• A monthly sales target is to be achieved.
• Incentives and bonuses are available for meeting or exceeding sales targets.
• Additional rewards are available for surpassing performance goals and customer satisfaction metrics.

Benefits

• A great and upbeat work environment with a multinational team.
• Pension.
• Career development and growth.
• Competitive annual leave plus bank holidays.
• Competitive paid time off, including parental leave, moving day leave, birthday leave, and study leave.
• Group life insurance.
• Medical insurance.
• Welfare packages for occasions including weddings and compassionate support.
• Perkbox.
• Goalr employee wellness app.
• Award-winning learning and development training.

Recruitment Process

The first three months of employment will serve as a probationary period. During this period, the Sales Agent will take part in training, learn the company’s policies and procedures, demonstrate the ability to achieve sales objectives, and provide outstanding customer service.

Regular evaluations will be conducted to assess performance and determine eligibility for ongoing employment with Kuda.

Quick Eligibility Check

• Minimum qualification: Bachelor’s degree or HND in Marketing, Business Administration, Finance, or a related field
• Required experience: Proven experience as a Direct Sales Agent or similar sales/customer service role
• Verified duty station: Abuja, Federal Capital Territory, Nigeria
• Employment type: Contract
• Work arrangement: Hybrid
• Core requirement: Strong interpersonal and communication skills
• Core requirement: Ability to negotiate and influence potential clients
• Core requirement: Excellent organizational and time management skills
• Core requirement: Familiarity with digital banking services and mobile technology
• Preferred requirement: Experience in the banking or financial services sector

Application Readiness Checklist

• Clearly show your Bachelor’s degree or HND in Marketing, Business Administration, Finance or a related field.
• Highlight direct-sales or customer-service experience, especially within banking or financial services.
• Include measurable evidence of customer acquisition, lead conversion, monthly sales targets or revenue achieved.
• Demonstrate experience promoting financial products, onboarding customers and complying with KYC and AML requirements.
• Confirm that this talent-pipeline vacancy remains open on Kuda’s official Workable page before applying.

Vacancy Verification

This vacancy was checked by AfriJobSpace on September 26, 2026 against the employer’s official recruitment source. View the official vacancy source.

Application Safety

Apply only through Kuda’s official Workable application page linked here. Do not pay anyone to submit or process your application. Verify unexpected recruitment messages directly through Kuda’s independently confirmed contact channels.